When it comes to web design for small businesses in Utah and beyond, one of the most important decisions is whether to use a website builder or opt for custom code. As a small business, your needs are constantly evolving, and you need a website that can keep up with those changes. A custom-coded website can be powerful but often requires frequent communication with a developer for even minor updates. For many entrepreneurs, this back-and-forth can become a hassle, expensive, and slow down the process of making quick adjustments. That’s why I recommend using a website builder!
My Top Pick: Webflow
Of all the website builders out there, Webflow stands out as my personal favorite for several reasons:
- Based on coding concepts: Webflow offers the flexibility of HTML and CSS in a visual builder platform, allowing for deep customization without actual coding. It’s ideal for someone who wants advanced features, animations, and pixel-perfect consistency.
- Optimized for responsive design: Unlike other website builders, Webflow allows for various responsive deisgn techniques, including stretching the full width of the screen or maintaining static width. You may customize and change these choices with five unique breakpoints from TV to desktop to tablet to phone to smart watch.
- Completely customizable: Use Webflow's class structure to create unique designs that can be used throughout your website. Implement advanced animations with multiple triggers. Overlap elements with the click of the button. If you can imagine it, Webflow can create it. The design possibilities are endless.
- Future-focused features: Webflow is consistently rolling out new AI-powered tools and updates. This ensures your site remains modern and relevant for years to come, without needing a full redesign.
- Simple visual editor: The drag-and-drop interface is easy for clients to use. You can make edits yourself, like updating text, images, or even layout changes without breaking anything.
- Built-in blogging CMS: Webflow’s built-in content management system (CMS) makes managing a blog seamless, ideal for businesses that need to publish content regularly.
- Ever-growing plugin library: Webflow’s plugin library offers plenty of integrations that won’t compromise your site’s speed or performance.
Other Great Website Builders
If Webflow doesn’t quite fit your needs, there are plenty of other excellent website builders available. Here are my top alternatives:
- Shopify: Ideal for ecommerce businesses, Shopify offers powerful tools for selling products online, managing inventory, and scaling your store.
- Squarespace: Perfect for bloggers and content creators. It’s easy to use and offers beautiful, clean templates with built-in SEO tools.
- ShowIt: If you’re a photographer or a creative who wants to showcase high-quality imagery, ShowIt provides unmatched design flexibility for stunning portfolios.
- Wix: A great option for DIY-ers looking to quickly set up a website. It offers tons of templates and simple drag-and-drop customization.
- Canva: For single-page portfolios or landing pages, Canva's simplicity (and FREE option) makes it a great tool for building a fast, clean page.
- Bricks: For WordPress fans, Bricks is a fan favorite. Enjoy the top-notch SEO and blogging capabilities of WordPress with an easy to edit page builder.
In Conclusion: Choose What Works for You
Ultimately, the best website builder depends on your specific business needs and preferences. For small businesses, platforms like Webflow offer the perfect balance of customization, ease of use, and scalability. But regardless of your choice, I’m here to help you build a beautiful, functional website that supports your goals. Whether you need a full ecommerce platform or a simple portfolio, I’m a multi-platform web designer ready to create something amazing for your business!
